Trustpilot’s tips on making the festive season pay-off all year
When 90% of consumers believe an online review is more compelling than input from a salesperson while holiday shopping - you likely need to rethink your holiday strategy. Especially when you realize that consumers are likely to spend 31% more with a business that has “excellent” reviews. Do you have excellent reviews? Time to get crackin’!
If the positive aspects aren’t enough to motivate you - you should know that negative reviews tend to pick up the days immediately following major shopping days. If you don’t want to face an avalanche of poor reviews at the busiest shopping time of year, check out our webinar, to learn “Tips on Making the Festive Season Pay-Off” not only during the holiday season, but all year.
You’ll discover how to:
- Use reviews in marketing to drive traffic and higher conversion rates
- Proactively collect feedback from customers to combat polarizing reviews and resolve issues
- Turn holiday shoppers into repeat customers
- Leverage reviews and insights from the 2016 season to make 2017 even stronger
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