User generated content (UGC) is any content about your brand that’s been created by your customers.
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Joseph Russell
Content Strategist
Joseph spends his days helping eCommerce companies understand the power of reviews and what they can do for their businesses in terms of conversion, SEO, and reputation management. When he's not focused on tech marketing, he enjoys a nice glass of wine, a good book, and making sure he's sending better memes than anyone else in his friend group.
