Learn why businesses are using Trustpilot

Why Trustpilot?

Increase your organic search traffic

When you put Trustpilot Product Review widgets on your site, it results in Rich Snippet stars showing on your product pages in the search results. This means up to 35% more clicks to your site.

Improve your CTR from paid ads

TaxSlayer used Trustpilot’s widget to get Google Seller Ratings to show up in paid ads, increasing Click-Through-Rate by 60%.

Boost conversions and sales

With Trustpilot, LJ Strategies and Best Bee Brothers increased website sales by 150% and website conversions by 25%.

Get Reviews

Get genuine customer reviews in minutes with automated invitations and reminders.

Did you know that people will choose a product with more reviews over a similar product with a higher rating but fewer reviews? (Study from the Association for Psychological Science)

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Get Seen

Drive more traffic and stand out in search with customer ratings.

Did you know that review stars in search can improve click-through rates up to 35%? (According to an original study by ConversionXL)

Get Sold

Build brand credibility, improve marketing performance, and grow sales by showcasing customer reviews onsite, in email, and on ads.

Did you know that 73.6% of Trustpilot visitors say they are more likely to make a purchase from a website that's displaying Trustpilot reviews on-site.