Using feedback
In today’s world, trust can be a fickle and elusive thing for your business. Particularly when trust online and in businesses is at an all time low. As consumers respond less and less to brand messaging and advertising, smart brands build trust in a more organic way. Using the feedback from your customers as a way to build trust with your audience helps you show customers why they can trust you, instead of telling them that they should.
But just collecting customer reviews and feedback isn’t enough.
How you go about collecting and displaying your customer feedback also plays a big role in how it impacts consumers. The review platform you choose plays a big impact as well.
Trustpilot goes the extra mile to ensure our platform is trustworthy. With a dedicated content integrity team, 100% of reviews screened, and AI-powered fraud detection software we’re committed to ensuring that the reviews on our platform are authentic and trustworthy. That’s why we have 50M+ monthly visitors, 2.6M fake reviews removed in 2022, and are in the top 1% of websites visited globally. We even partnered with companies like Amazon, Glassdoor, and Tripadvisor to found the first ever Global Coalition for Trusted Reviews.
Take a look at some of the different ways we’ve helped our customers build trust below.
Loans are an extremely tricky industries for trust. LendingTree was able to combat this by leveraging Trustpilot reviews and saw a 6% increase in conversions to their application pages and a 2-4% increase in revenue per
Groupon did extensive internal work to monitor their CSAT internally but the great results weren't reflected by their online reputation. Learn how they partnered with Trustpilot build stronger online trust in their brand.
Consumers will often simply go for the easiest option. With Trustpilot, Churchill gowns was able to achieve a 700% increase in orders, rank number 1 in Google search, and convince consumers to take a chance on a new brand.
Loans are an extremely tricky industries for trust. LendingTree was able to combat this by leveraging Trustpilot reviews and saw a 6% increase in conversions to their application pages and a 2-4% increase in revenue per
Groupon did extensive internal work to monitor their CSAT internally but the great results weren't reflected by their online reputation. Learn how they partnered with Trustpilot build stronger online trust in their brand.
Consumers will often simply go for the easiest option. With Trustpilot, Churchill gowns was able to achieve a 700% increase in orders, rank number 1 in Google search, and convince consumers to take a chance on a new brand.
“Our team chose to use Trustpilot to provide real, verified reviews to add a big layer of trust for our customers. Our products are backed by third-party research, so having our reviews verified by a third party was also very important to our team. Trustpilot also makes the process super simple, so it was an all-around no-brainer for us. ”
Jana Tran
ecoATM, LLC
